James Gordon

Environmental Sustainability Marketing and Communications Consultant

During his undergrad, James’ love of the outdoors transferred into action while on a student committee which established his university’s first paper recycling program in 1989. After completing his degree, he headed west to pursue work and continued his involvement in many outdoor sports. As a volunteer working on various environmental initiatives, James had a reality check in 2007 after reading Tim Flannery’s book, The Weather Makers. There was no question in his mind that greenhouse gases, caused from human activities, were warming the earth.

Naturally concerned about the environment, and as a father of two young children, James’ view on climate change altered his career path. He decided to devote his career to working in the sustainability realm and try to make a difference to protect the earth’s natural ecosystems for future generations. He went on to earn a Master’s degree in Environmental Education and Communications from Royal Roads University (2011).

James’ efforts in the community have ranged from organizing Kamloops’ Bike to Work Week, to waste audits for several Kamloops businesses, as well as being a founding member of the non-profit the Canadian Outdoor Skating and Hockey Association (COSHA), which promotes outdoor activity and environmental stewardship.


April 28, 2024 | 15:30 - 16:30 | Macleod 1&2

Best Practices in Sustainable Transportation on Canadian Campuses

About our Connection Conference

Growing Talent

April 29 – May 1, 2024

Growing talent for a resilient future
CICan’s annual Connection Conference is the only event of its kind. Hosted in collaboration with Bow Valley College and SAIT, this year’s theme will offer postsecondary leaders and stakeholders from across Canada and around the world the opportunity to discuss, share, and be inspired by how we are growing talent for success in a rapidly changing world.

Code of Conduct & Duty of Care

As we begin holding events in person, the health and safety of all attendees remains our priority. Learn more about the extra steps in place to protect everyone attending our events in-person.